In a word: Overrated.
The hype only lead to disappointment, because really the burger here is nothing special. I would take the price cut and go to in n out any day of the week.
The decor and the amount of staff is prime. They run a tight operation it seems which is cool. The rotation of custard is also exciting, as I enjoyed the shake that I got. The chicken burger was significantly better than the hamburger.
I saw someone who got a burger that was like a big mac with one chicken and one beef patty, if I went back I would probably go down that route, but for the price the burger really is not worth it.