Sometimes Costco is just not convenient or don't need the bulk packaging. Smart & Final offers similar items at very competitive pricing; and sometimes when I just need one large can or box of something it's great to know I can get it without having to store additional. Produce and dairy items are always fresh and have never purchased a store branded item that was poor quality (actually, sometimes their store brand is better than name brand!). My only suggestion would be to make staff more accessible for checkout; sometimes the lines are way too long and only one checker. The flip side of that is - don't go shopping when you're in a hurry! ;-)