I purchased the $35 Groupon like the others and had a pleasant experience but was not impressed in any way. I do not get my hair trimmed often, so I figured that with the brown sugar scrub and keratin treatment, this would be a good deal. I don't think there was anything special about the scrub or the keratin treatment, which was a simple spray. My stylist, Kendalli was cheerful and adorable though. I would not pay full price for these services. The studio has only been open for 3 months, so is in good condition.