For those who don't know, Trader Joe's is a sort of up-scale market. Their selection is less than one of the big groceries like Fry's, but what they do have tends to be organic, and often rather unique. Their produce is generally 'clean', as are their meats and dairy. They carry uncured bacon, not-from-concentrate juices, natural grain breads, and some gourmet frozen foods too. Among other things.
The staff is friendly and helpful, too.
Of course you pay for this level of quality. But given that this is stuff you're putting into your body, I think it's worth it. If it were more convenient to my house I'd come here more. Good stuff.