There is no gimmick and we are not a bunch of paid raters for yelp... these guys really are that good. From Helen who answered my urgent request at 11 pm to Evan and Jerry who showed up early the next day -they are all kind and thoughtful. Their positive attitude is catching (along with their cute New York accents) and they are genuinely kind people that also happen to do great plumbing work! Their prices are reasonable and they are efficient. They even offered to FaceTime me first to make sure they could do the work and that's pretty awesome. They have definitely raised the bar for future house repairs and I hope I'm as lucky to find such a great landscaper next!