Cute but so much hype.
I've been waiting for a coffee shop like this ever since I went to Seoul three summers ago. Cute decor, well-dressed employees, good selection of drinks and desserts...How could that ever go wrong?
It's exactly the fact that Vegas is lacking in this kind of establishment that makes me not want to go to Serenade. It's hyped up (because like me, many young adults or students were excited to see such a place open up) and therefore way too crowded. I can almost never find seating, even going alone. A lot of the patrons give off unfriendly vibes as if they're better than me. It's just not very welcoming.
The employees are indeed well-dressed and look polished but they too don't seem very welcoming. The customer service is just alright but nothing that made me go, "oh I am so adding to the tip jar!" The coffee drinks are alright, albeit burnt at times and the tea is on the weak and lame side. The desserts are wayyyyy to overpriced. The waffles had a gummy texture rather than a more appetizing crispy or fluffy texture. It's just pretty.
Everything about this place is just eyecandy. It's nice to go in to check it out and look at everything but the actual service, drinks, and desserts fall short. It's also difficult to enjoy the place if you can't even sit down as well. That could be seen as a good thing for them, from a business perspective.
I like that Serenade opened though; it proves that this kind of coffee shop is very welcome in Vegas. Hopefully similar ones will open soon.