Ice cream rolls is seemingly just a bit too hipster for me. Maybe I don't get it? The taste is decent though, and they are generous about allowing you as many toppings as you want, but at $7 it's just not a good value for a tiny cup. Just for two people, that's $14, which, I could spend half that at a place like Klavon's for example and I'd get more ice cream, ergo, more value. I think this place could be really something special if they relaxed the price a bit.