"Pinterest IRL." Revel is looks like a Pinterest board, from the decor to the projects you create.
If you don't know what that means, it's OK. Basically Revel is a space to do crafting projects (pay per whatever project you wish to create). You can choose from a menu of projects, or attend a specific project class, and have as much time as you wish to unleash your creativity.
My crafting skills are poor at best, but I was able to make a small project and enjoy myself. Although the staff does interact with customers, customers work independently rather than following an exact set of instructions or guidance from staff.
Adults and children are welcome, although Revel is mostly oriented at adults--any children should be closely supervised as there are tools like hot glue guns.
Overall, I'm not really into crafting so Revel doesn't have huge appeal to me, but I enjoy the fact that it's something new and different than the other eating and drinking activities in downtown Madison. I think people who like Pinterest crafts would love this place.