I had neve even heard of one of these things before, and she, being much more adventurous than I, decided she had to try one. I had a few bites, and I have to say, this was one tasty ass sub. I'm assuming it was pricier than most because it was at the airport, but even if it was't it was ten times better than, say, subway. At least the Philly Cheese steak was. She said she watched them slice it all up to order nothing out of assembly line bins. It was moist and the bread was soft. Anyways, I am in Nor Cal and had never heard of one of these joints before. I'm a fan. If there is one close by, I'd have it again.