By far the best dress store in Arizona! I bought my wedding dress here, and it was the easiest dress finding experience I have ever had. Whether you're looking for a pageant dress or wedding dress (or any other fancy dress), this place has it all. I have been to this store with 4 other girls, and they gave the same great service every time. They won't show you dresses that are out of your price range (which I didn't know until I went shopping for a dress that many other dress shops did!!), and they are great at figuring out what you are looking for. The women who run this store are so amazing, and you won't receive better service, or a better dress, anywhere else!