We always have a great time when we visit the Shark Reef. The kids love the Stingrays and the Piranhas. I am a local and I would like to see more local events or giveaways. There are not enough things changing during the year to justify getting an annual pass. I have lived in Vegas 9 years and the price seems to go up every few years. The end of the line drops you into the gift shop which has super cute merchandise, but super expensive! Birthday parties are really fun here and I like how you get your own private viewing of the tank. They have a lot of very cool educational props for the kids to play with and they do a great job explaining the ocean and all that is in it!