I needed 13 shirts done in 24 hours. I called 4 other dry cleaners/launderers and the people on the phone were rude and dismissive. It's not that crazy! Most cities have 24 hour shirt laundering. I just came from NYC where there was one on every block.
Well - Nu Life was friendly and courteous and helped me out with a smile. I'll come back here every time.
EDIT: I'm changing the rating to 1 star because despite all this courtesy, when I showed up my laundry was sopping wet and unfinished. I had to take my sloppy wet shirts, pack them in a bag, and get on a plane like a bum. It's one thing to make promises. It's another to keep them.