Whoa amazingness. This place has got it going on. I wanted to buy one of nearly everything in the store and that was even before making it to the meat counter. They have all kinds of yummy looking treats. Pickles, peppers, beets, the list goes on and on. There are also crackers, breads and very fancy chocolate bars. Would you like your chocolate bar made with goat's milk or perhaps sheep's? Cow's milk variety also available.
I tried the homemade Cheez-It type crackers and holy crap. Gone in nearly one sitting. They have excellent cheddar flavor with a subtle hint of heat. YUM. Delicious little cookie sandwiches (think mini Oreos without all the chemicals). Decent selection of wine and a HUGE supply of Founder's Breakfast Stout :) Small (for WI standards) but impressive cheese selection. I squealed with joy over seeing some goat cheese from Zingerman's Deli in Ann Arbor. Yes, I'm a little biased regarding most things coming out of Ann Arbor but this goat cheese is AWESOME. I asked the staff if there was an Ann Arbor connection and the answer was "nope, our cheese buyer just really knows his stuff." Sold.
We also took home a pound of brisket which was excellent. It was a little heavily spiced for my liking but absolutely smoked to perfection. Staff was extremely friendly and helpful. This was my first visit and I can't wait to come back.