I love this ice cream!!! Yes it's a long wait, yes the line was to the door, but that's all a part of the experience. The thing about rolled ice cream is it is a process and they have to keep it at a certain temperature, so it takes time to create. The flavors are amazing and you get a flavorful bite, every bite. I got the strawberry brownie and they put a brownie piece on top. My husband got the s'mores and they even toast the marshmallow for on top! Definitely will be back!!