This is the only high-end sex shop around Madison. Products range from books, candles and edible syrups (pro tip: don't actually cover yourself in dessert toppings) to a large selection of well-made sex toys. The staff are knowledgeable and helpful. If A Woman's Touch is your feminist sex-ed teacher, all other sex stores in Madison are, by comparison, chuckling teenage boys who boob-shaped shot glasses are hilarious.