I wish I had never tried Bloom, because it's so good that sometimes it is all I can think about.
I live close to the Middleton location, but I love the character of this one on Monroe Street. It is such a well-done blend of vintage and rustic, without being pretentious or looking unfinished. Many of the pieces in this location have a story - like the old range, light over the register, and the live-edge wood counter.
I've tried almost all of the "regular" baked goods (I'm not even a little ashamed to admit that :-)), but I haven't tried any of the gluten-free items.
My faves: cinnamon roll cupcake, raspberry rose cupcake, and the caramel brownie. Their Cubano poptart is also pretty delish.
Next time I go, I will try their coffee. I seem to always end up there mid to end of the day when I don't want any caffeine. Aaaaaaand that gives me a reason to go back. :-)