Appointment at 1:20 arrived and checked in beforehand. We were directed to sit at the Genius Bar. At 1:40 I asked why we hadn't been acknowledged or assisted yet - it was TWENTY minutes past our appointment. I know for fact they cancel your appointment if YOU are 5 minutes late and they are quite firm about enforcing it (fair enough). At 1:45 someone came by and told us someone would be with us soon; new system, trying to get on track (insert excuse here). Interestingly enough someone else came up and sat down and they were helped, but hey maybe they were there before us, wearing a cloak of invisibility and we didn't see them while we languished at the bar of death for 30 minutes and counting. Wow at 1:54 someone finally came by and then asked what's the problem was - because he wanted to draw out the experience versus reading the notes? Then he asked how it happened? For the love of all things, we had waited close to 40 minutes for a scheduled appt. We weren't looking for small talk, we just wanted to resolve our issue and get the Heck out of their store! It was a cracked screen, so my daughter said, gravity. Gravity happened. I feel bad for the guy who had to help us - we were not unfriendly but we were a little snarky. Terrible experience.