Small little store with a big attitude, that's an attitude of fun, excitement and overall willingness to give excellent customer service. I find the atmosphere charming as if I'm at a playground but when it comes to the the selection items it's all grown up and healthy. The prices are nice especially for the quality you get and many of their items are free of artificial colors, GMO's and preservatives; now that's a lot to get excited about. Not too many locations in the Charlotte area but if you get the chance, definitely stop by and stock up on what you need. If you're a wine drinker then you'll probably love their Two Buck Chuck, just ask about it and they'll tell you. I hear it's great especially for the price.