Descriptive phrase: college hangout bar.
The Church Key Bar and Grill is just everything you're looking for in a college-town bar: cheap specials, bar games, tons of space, TVs, and friendly drunks. It's a perfect spot (if a bit crowded) to watch Badger games, or a chill place for a $5 beer/shot combo on an early Friday night. Plus the name is on-point.