The prices here are great! They don't rip you off with everything that's organic like Whole Foods usually does. The produce is always fresh and the same price as your standard grocery store. What really impressed me was the cost of meat. I always purchase meat from the meat market or an organic store and Sprouts offers the best prices with the same quality and taste as Whole Foods. It's a small store but offers almost everything you would find at your local grocery store. I recommend trying the pastries they bake there because they are amazing!