I love Rustica for a few reasons - unfortunately it's not because of an outstanding wine list or food that is to die for.
The atmosphere rocks. I love going in to hang out for lunch or dinner, and I know I'll enjoy myself.
The food is decent. It's fine Italian food (for the most part). Unfortunately, since the place opened, the menu has changed on a pretty constant basis, and the items that remain are your standard "Italian" fare (such as fettuccine alfredo). I think this is because, when the place first opened, they had a unique menu that scared off some people and they felt they needed to bring in more familiar options for the masses.
This has really taken away from the delight on the menu itself.
The food though is all homemade and fresh, which is great. I just wish they wouldn't keep listening to complaining customers and stick to their guns on some of the more delicious food they offer (bruscetta with fresh, chopped tomatoes instead of cooked tomatoes).