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| - Eh.
It's certainly not the worst place I've spent money but I doubt I'll ever go back. The staff is friendly enough although kinda bland, very basic "hi how are you" and then never to be heard from again. I was chatting with an employee as I went in to get a feel for the place and ask what the basis was for the concept. The responce was:
"So you can sample a small pour (1oz for $2.75) to see if you like a wine without buying a whole glass, get to read a good description of each one and choose for your self what you want and what size pour you want. And there's a limit on each card so you can't get hammered."
To which I said: "oh like a bartender does for free without cutting you off?"
The place is laughable if you are a normal person but I'm sure it has some appeal if you're some kind of wannabe local wine snob. It seems their entire concept is to not really exist. Fill out a form for your own cheese board, read your own descriptions, pour your own wine, track your own tab, get your own refill... and then they have the audacity to ask for a tip at check out? (via the tablet pos system, not verbally) For what?! Handing me a card? How about Na. I can do all that shit for my self at home for free.
The wines are very good and perfectly temperatured but only ok(ish) in price, ranging from $6-$14 or so a "pour" which is a machine regulated 5oz on the dot, problem being (other than it's a regulated pour) all the $6 pours seemed to stay empty leaving you with nothing but $12-$14 pours to choose from... and I can't say I've ever been "regulated" to a 5oz pour by hand anywhere I've ever been.
To top off the fact that you are paying full service prices to serve yourself, you don't even keep the laundry mat card they give you to purchase wine with. You give them your credit card, they give you basically a key card that tracks your pours then you give it back and pay them, honestly I don't even know why they have employees at all. If you are gonna automate and track my pours at least slap some kind of point system on it for frequent fliers or something.
The cheese board is ok. Nothing amazing, they have grocery quality meat n cheese but what killed me was they served it with literal ritz butter crackers... tasted, interesting... $14/ glass wine and ritz crackers? I'm still confused.
The atmosphere is about as lively as a wake. They have those hella weird "coffee house covers" playing, like the ones at the Asian buffet, and the lights are all low as if it's fancy but you are supposed to be playing board games with no lighting at the table so it's kinda hard to see? Sitting close to the motion activated lights in the hall to the bathroom was like a rave, every time I moved my foot the lights kicked on then back off, then on, then back off, then on, then back off...
They are clearly new to hospitality in general and 85 years old at heart, if the place last long enough for them to find a theme and identity (and realize that they didn't set up shop in a retirement community) it might be alright as a hella chill, day drinking on a Tuesday kinda spot but as of now it's about as awesome as sitting in the dark and drinking alone.
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