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| - Flat out one of the absolute best Fish N Chips I've had! And this is no small statement coming from someone who was born in Milwaukee, WI. After all if there's one thing beside beer, cheese, and brats Milwaukee is known for its fish fry's. Every corner bar and family restaurant had a Friday Fish Fry special when I was growing up. Whether because of this childhood experience or something else, I love a good fish-n-chips. Only problem is I'm *extremely* particular and almost no place measures up. Not the case with Primebar. Their fish-n-chips on the night I went was near perfection with a nice strong beer flavor that is often listed (beer battered) but hardly ever tasted. I will absolutely be back if for nothing else just to have the fish-n-chips again and if you're in the same camp as me you need to check this place out.
If fish-n-chips aren't your thing, I also tried the fire & ice, steak quesadilla, and short rib tacos....decently average. Nothing I would write home about or likely on Yelp under its own merits for that matter either.
As for the rest of the Primebar experience, it has a bit of an identity crisis. Come in before later evening hours and it feels like it could be a nice family friendly bar restaurant; with the exception of stepping into the bathroom complete with a condom dispenser on the wall and an attendant displaying his assortment of wares for sale on the sink. A scene much more familiar with a strip club than any family restaurant for sure! Come in later, and you'll be greeted by loud music, perhaps live, and a crowd that's definitely pretty hard core and diverse. Women showing off their latest investment and others trying to flaunt in the latest fashions; some successfully others not. Tables along the outer walls will be the only remnants of the earlier scene. Clearly this won't be for everyone as evidenced by some of the other reviews. That said, if you don't judge it can be a pretty interesting and somewhat unique scene to watch. In fact some may even find it a refreshing change from the stereotypical cookie-cutter crowds found in so many places elsewhere; perhaps even a must for anyone who feels their life is boring, mundane, and routine.
Whatever your deal is if you're looking for a great fish-n-chips try this place out; early in the evening if with the family or if you want to avoid the night scene or come later fish or sans fish just to check the vibe out.
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