In order to see what the heck they even sell, one must become cool enough to be considered a member. What that really means is they need your email address to even let you past the very front page.
That's a red flag worth heeding.
I made the mistake of giving them my junk email address anyway, since they keep sending internet ads my way and I figured I was in their demographic. The clothes weren't my style, so after a quick five-minute peruse I was done.
But then the emails began.
Seriously, every day you will be getting email from these guys. There is no way to cancel and delete your account through their site-- I contacted customer service and, to their credit, got a return email within a day saying my account was deleted.
And I still get emails. Including one asking whether I would recommend Frank & Oak to a friend. You can imagine how nice my response was.
Bottom line: meh selection of clothes, and horrible marketing tactics. If you must see the limited and weird selection (seriously, how much cammo can you put in one line of clothing?) then give an incredibly fake email address so you're done with them after one quick viewing.