I remember Robert Redford gracing us with his presence when Sundance first opened. I was happy Sundance came to Madison, we needed it.
Sundance is a tad more expensive than the regular old theater we are all used to, but I appreciate what it offers us for the price. The seats are comfy, and the screens/surround sound superb. The hallways are lined with trees in a way that makes one feel they are walking through a wooded tapestry. The mood lighting is seductive, and soft.
Even the people are fun, people! The older generation was out and about when I was there, and they were drinking beers, climbing over seats so as not to have to disturb others by walking through their row - and just generally having a good time.
I like the assigned seating.
I sat and people watched while eating a smuggled cupcake.
I'll pay a bit extra to attend Sundance movies. It's just classy, and that makes me snobby.