Ever buy something and see it on sale the very next day? Spend $200-300 with Vitacost and they immediately send you a coupon for $30 off if you spend $180 more -- expires in one day. Far better than trying to compare 3 pt. type on bottles in the health food store but their marketing is done by sadists. If you want to buy from them, take yourself off their email lists or you'll just get frustrated!