The Big Carrot is part of The Carrot Common, which is like a little enclave in the west end of health. Books, yoga, acupuncture etc. The Big Carrot is the health food store that is the backbone of the whole deal.
It's totally overpriced, and healthy and fantastic.
There's this tea behind the counter that the guy recommends when you need a quick cleanse that will sort you right out.
They genuinely care about health and they're not pretentious, and let's face it, deep down, that's what we all want right? Some kind father figure who will sort our fast-food eating butts out without judgement.