I love the fact that it doesn't seem weird that there is an auto showroom next to the Sunglass Hut in the Fashion Square Mall and that the car salesmen look more like they belong at the Genius Bar at the Apple Store than in an auto showroom.
There is a $122K Model S sitting in the showroom for you to sit in (gorgeous, tons of leg room but limited headroom) but if you want to test drive it you need to get your name on a list. Tesla brings cars in once a quarter for all licensed, interested parties to test drive.
The store is entirely green with absolutely no printed materials. The car ordering process itself is all electronic. The product specialist, Braddon Deak, with who we were talking was awesome and had an encyclopedic knowledge of all things Tesla.
Even if you can't afford the car, they have tons of Tesla related merch to tide you over until you build the bank account.