If I'm going to the Shops at Don Mills on a Friday night I'll come here for a few reasons...
It's quite spacious and not totally packed where I have to wait 20 min+ for a table. Even when all the other restaurants were packed I could get in without a wait.
The food is good! I love that they have mussels and fries (although it many be seasonal). There aren't a lot of places in North York that have mussels and fries at a decent price. This evening I had Mushroom risotto that was really yummy aside from it being a bit oily.
Price is reasonable. It is the Shops after all but I do feel like they are not over priced for the quality of food.
The service is good! The times I have been the waitresses are very friendly and attentive to your needs. You feel like they really do care you have a good experience.
All in all I would recommend this Bier Market.