This place can't figure out what it wants to be. Is it pei Wei for burgers or a sit down brew house? Sad thing is that it is not really good enough either way. My burger was fine, but bland. In fact four of us ordered different things and all said the same thing. Fries were great tho. The whole standing in line thing was annoying. Then u sit and if u order anything else, you have to pay again. People tend to order more beers after their initial order you know... Then while we r eating, we notice the line grow to around the building. Huh? The food is simply average for a high end burger joint, so why would anyone wait an hour standing in a line for it. This place will either go to a regular sit down format or fail miserably. Considering indulge burger failed just up the street, and their food was better, I see major fail here.