I'm so sick of getting to the register and paying more for my groceries. It's a direct result of misleading signage. They have so many confusing coupons and sales...but only if you jump through their stupid hoops..and then it only brings the prices to the level of other stores. Their prices are already much higher to begin with than Fry's or Sprouts. After today, I'm not walking back into a Safeway unless they're practically giving something away, and then I'll buy NOTHING else. They will be opening a Sprouts on the Corner of Osborn and 7th Ave, and that means I'll NEVER have to get ripped off at that miserable Safeway again. Also, they're building a new Fry's downtown, which I'm really looking forward to. Go fuck yourselves Safeway!