I'm not a grocery store loyalist in any way. When you compare your standard chain grocery store, 90% of the products are the same no matter where you shop (Dave's, Heinen's, Giant Eagle). I'll shop where it's most convenient and depending on where I am while running errands, it changes from week to week. I do find myself in this particular Heinen's a fair amount of the time and imo this Heinen's is the most expensive of the bunch (hence the two star rating). Product-wise, there's nothing here besides the Two Brother's brand that I can't find anywhere else. As a chain, I like Heinen's. But if you're going to go to one, choose one of the others--you'll probably save yourself some money.