Extremely overpriced...
I understand a slight markup because it's in Cabbagetown where the ~*~boujee~*~ roam but I gasp every time I pick up something and see the price. I could get everything for 25-50% less at Kensington market or pretty much any other natural store.
Not to mention their storefront has been "under construction" for what seems to be forever.
And the people that work here are not really that friendly, especially if you don't buy much.