Hobby Lobby you ever expanding land of crafts. Not being crafty myself I usually show up with the lady to find some fun DIY items. The thing that gets me, and it's not the stores fault but an overall company directive is that everything is always discounted. So why not just make that the regular price and give me incentive based deals to promote more spending. It's just weird to hang signs everywhere discounting stuff like you're a value store. You're much better and have higher quality products than that.