I go to this store at least once a month, and it's super convenient to grab a pack of atomizers or a battery. Staff is always friendly, usually very knowledgeable. Also, I love the rewards program - I've gotten several free bottles of juice with loyalty points! However, I don't buy a lot of juice here because it's awfully expensive compared to Azara downtown (which makes their own). But, for a quick supply refill, it's great.
My problem with this store (or chain of stores) is their ridiculous "can't try it, can't return it" policy. It seems way too risky make any significant purchase here, such as a $100+ mod. I'll buy that stuff from a store that respects its customers.