I don't mind that Berrygood isn't self serve. The employees there are always quite generous with how much they fill your cup, and the toppings you get. I normally spend about the same amount here that I spend at any self-serve place. They only get four stars, because they don't have a lot of yogurt flavors to choose from. I think some people would find that disappointing. I love their chocolate, and can't find another place with chocolate as good as theirs. It's always clean, and they have a lot of toppings to choose from. *****I thought I'd edit this to say that Berrygood has closed. However, a self serve yogurt store will be replacing it****