Pete analyzed my running gait and recommended shoes that would be best suited for me. I tried almost every shoe on the wall. I didn't like the color the shoe I tried on came in, so he pulled out the catalog and let me pick the color I wanted, so he could order it. My shoes came in 4 days later. I'm very happy with the fit and customer service. I will definitely come back when I need another pair.
You can always order shoes online, but it doesn't beat trying them in on the store and getting advice from an actual runner. You don't have to be a hardcore runner to shop here either. They are very welcoming.