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  • Stand by my prior review because, notwithstanding what Rich Morgan later claimed is Magic Touch's longstanding policy, that is precisely what happened to me with Magic Touch's technician Nate circa November, 2014. Again, I *met* with Nate for over an hour at my house, spoke with him multiple times thereafter, and what follows is a direct quote from an email (on Friday, 10/10/2014) to me from Nate (email me for forwarding of these original emails, if you like): "Magic touch does not line item the cost of a new unit installation...The cost is the cost...If earning your business, means a detail cost on every piece of equipment...I.e screws etc.. I hope the best for you." I hadn't, of course, asked him for the line item cost of any screws, refrigerant etc, but rather, just for the brand and part no. of the major components (ie., condenser and air handler unit) which were included in each of Magic Touch's (then) 6-tiered "premium plus", "premium", "gold", down to "value" packages. He said that he couldn't tell me that, called Michele M. on his cell (perhaps for show, perhaps to demonstrate to me that his management gave him no choice; I dunno), and she too refused to provide *any* additional details about what specific equipment, or what other subtotals (for example: for installation, the labor wtty., annual maintenance agreement etc) went into each packages' all-in price, or the monthly payments therefor. Their game appears to be to bundle both annual maintenance and a labor warranty together with (whatever, unidentified!) equipment they're offering you, and then charge one, all-in monthly payment for each such package. I, as it happens, was paying cash, and ended up (within a month) paying less for a 15-seer Trane system, than Magic Touch was quoting for a 13-seer, no-name brand. With *identical* warranties, that is. That multitudes of people on Kudzu etc appear to love their business model, personally tells me little; except, perhaps, that some folks are sheep, and don't bother educating themselves on what constitutes a fair deal. I've got no problem with companies making a profit, but when a company refuses, as Magic Touch did, to disclose even the make of $7K+ equipment they're trying to sell me, I consider that to be unacceptable, "hide-the-ball" tactics. Fortunately, no other HVAC company I contacted in 2014 employed such tactics. See my reviews for another HVAC contractor with whom I recently had a more positive, and transparent, experience.
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