Dear Mr. Elahmar, I'd like to tell you about my experience at your gym (Yonge and Dundas). I went as a guest with a friend last week. I was surprised. I liked it so much I even though about switching over - instructors and classes and the energy was all impressive. I pay more than 200$+ for my current fitness routine (Dynamic Condition Center for strength training + Turning Point Fitness for Pilates - both these places are amazing and you guys can learn a thing or two from them) so the convenience and affordability of Extreme Fitness appealed for me. Sometime during the week I was a Eaton Center and a friendly guy from Extreme Fitness was handing out 10-day trial pass, I asked him if they were any conditions attached and he said no, it was a trial memebership with no commitments and there was a month to month membership as well - I asked this because I was go away temporarily from Toronto and I didn't want to sign a long term contract. I thought this is great - before completely switching over or signing on to a monthly contract I could completely make sure that the gym is right for me. So I checked the schedule and I saw a yoga dance class on Sunday. I walked in at 11:40 and was immediately led to some one from the membership department. He said he'd have to keep my ID till I came back to fill out membership forms - I said I wasn't comfortanle handing off my ID and he said "We are a 'private' gym and it is the safety of our members" - I'm 5'4 120 pounds female so yea whatever. I told him I had a class in 15 minutes and asked him how long would this filling out forms take me - he says 20 minutes - not wanting to hand in my ID I say its ok OK and that I don't mind being late for the class lets get it over it. so i want into their office space - he says almost immediately to activate this membership you need to RIGHT NOW SIGN ON TO A 12 MONTH COMMITMENT. I said the person who gave this card said I could try out the gym for ten days and decide after (I mean it is afterall called a FREE TRIAL MEMBERSHIP). He says this is our policy and then asks me why I'm hesitant to commit to 12 MONTHS OF PAYMENTS - I mean other the fact I am away for a few months ,it is after all a YEAR LONG COMMITMENT - I think I'm completely reasonable to be hesitant and not be happy to be forced into a year long commitment when I had been told this is a 10 day free trial. He says in the MOST OBNOXIOUS TONE " Well you are not planning to switch over till later why do you want to try out our gym" - YOU KNOW WHAT IF I HAD LIKED ThE GYM I WOULD HAVE BEEN MORE THAN HAPPY TO FORK OVER 125$ for the month to month plan and switch long term when I would be back in Toronto. I told him I got a free trial membership pass and I was excited to try it out - and he then proceed to say again in THE MOST OBNOXIOUS TONE " Well you tried it with your friend, isn't that enough for you". He then says "this is it", nods towards to the door (basically telling me to get out). Here I am, all dressed in my yoga, I've walked a kilometer on a Saturday hot morning, to try out the gym and the class and I am treated like SHIT. Today you've not only lost one potential customer, but many many others - I will make sure that everyone I know about my horrible experience. I will make sure I post this everywhere and anywhere so people like me are not fooled. Zainab