Plaza Midwood needed ice cream and this is a good solid ice cream place. Not fancy, not over the top, just a good solid product. I was happy that the ice cream is not over-sweet and the chocolate flavors had a little bite to them. The ice cream is creamy and has great texture. They were kind of low on some flavors and their case was a little mixed up so I couldn't tell what was up when I stopped in on a Friday evening, but that's a growing pain that I'm sure they'll grow out of. Kinda laughing at the peeps who are complaining that they don't have lemon ricotta or whatever hipster upscale trend flavor you are looking for, if you want that go to the spendy gelato place in Park Road (which I also love, not judging). This seems like a good solid family ice cream place with variety that's not trying to be too trendy.