Eventhough I don't live in the Plateau anymore, I still go to this Provigo all the time! I live near the Bell Center and they just opened up a Provigo right next to where I live! Doesn't matter, I make the drive here.
Why? Because it's just more fun to shop here. They have cool train artwork on the walls and a huge crane on the ceiling (my son loves it). I love the open space and lighting and it's very enjoyable to shop here.
Once we're done shopping, mama usually buys something in the homeware/toys/clothing department. I love that my son can look at toys when we're done as it keeps him engaged and the tantrums at bay.
Also tons of parking.
Minus 1/2 a star as the prices are a little high and Provigo's loyalty card is pointless (that's a pun).