I had my second Choolaah experience this weekend and though there were some frustrating moments, I will still be going back.
First off the frustrations: We went Sunday afternoon for a late lunch (1:30ish). The line was long and there were a limited numbers of cashiers. We waited in line a good 15 minutes to order. We both agreed that we would use order ahead on our next visit.
Now here is where my frustration is mixed. Part of the reason the line was moving so slow is that cashiers were guiding customers through the menu in such excruciating depth that orders were taking multiple minutes to put in. One cashier actually brought samples of each masala to a group of four so they could taste before ordering. While I appreciate the commitment to customer service and satisfaction, this was frustrating to watch. I would rather see samples be given in a separate location so customers can make informed decisions before standing in line.
Now for the actual food: On my first visit I got the Perfect Balance bowl with Tikka and Lamb. It was exceptional. The lamb was perfectly cooked and the sauce was the perfect pairing. On my most recent visit I ordered the Choolaah salad with Salmon. I wouldn't normally order salmon at a fast casual restaurant, but the strength of my first visit encouraged something out of the ordinary. It was quite good, though not as a good as the Perfect Balance. (Note that this is probably due to the fact that I rarely, if ever, feel fully satisfied after a fish meal.)
Overall Choolaah is great. Its ordering system is a little slow (definitely consider ordering ahead!), but that can be worked out.