This place used to be Roll & Roll, which I loved! Not sure why the name change.
1) The pricing here is very good. This place is a great value for quality.
2) The service is off the chart amazing. The server is incredibly friendly and literally makes you feel as if you have entered the home of a dear friend.
3) I feel the quality has gone down a bit since the name change...I frequent here quite often. The rolls a bit more ricey, fish portions smaller...however, I have only been here once since the change and perhaps it was an off night.
I really love this place though. So relaxed and friendly. Hope the food keeps up, as that is ultimately the reason I go.