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| - I really, really didn't expect to like this store. I am not outdoorsy, every fishing rod looks exactly the same to me, the chances of me owning a gun or hunting knife are about zero, and ditto on owning anything with a camo print. So how did they earn five stars? Because they do what they set out to do impeccably and provide one of the most pleasant shopping experiences regardless of what they sell.
First, the store is always in perfect condition. Racks and shelves are tidy, everything always appears fully stocked, bathrooms are clean, and I've never seen so much as a gum wrapper on the floor. The store is brightly lit and care was taken in the design. The waterfall and canned animal sounds make you feel closer to nature than you should in a warehouse-sized store and the menagerie of taxidermied animals are displayed tastefully in natural tableaus similar to what you may find in a natural history museum.
For clothes, they have oversized rooms to try on your wares that provide privacy and don't require a hike across the store to find. In the shoe department there's a rocky incline you can test footwear on so you can get an idea of cushioning and grip.
While browsing I've been greeted but never approached by salespeople; they're always around and super helpful if you have a question or need assistance, but they don't bother you or try to up-sell you while you're looking around.
The items at Cabela's can be a little pricy, but they seem well constructed and meant for real use. I've gotten a couple of sporty dresses I love on clearance and recently utilized their free site-to-store shipping for a cozy cardigan that I've looked at every time I've been in the store but hadn't pulled the trigger on until they were nearly sold out and didn't have my size.
In the back right corner of the store they've got an entire room of markdown items. Prices are already reduced, and if they're stamped with a colored "C" there is an additional discount up to 40% off the discounted price. Blue antlers mean the item is half off and as far as it will be marked down. My boyfriend just bought two pairs of work boots for less than the price of one, which was a pretty sweet deal.
The only place I can offer a point for improvement is the checkout lines; they tend to be long and slow moving. Even when multiple registers are open it still seems to take forever. I'm not sure if it's just due to inexperienced cashiers, regulations on the types of items they sell (like crossbows and rifles), or a combination of the two. Either way, some continued training for checkout staff probably wouldn't hurt.
I didn't think I'd look forward to my outings to a sporting goods store, but truth is I don't mind poking around when my jig-tying angler boyfriend wants to go.
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