Firsty, DON'T be fooled by the name because it's not a traditional farmers market. Just another grocery store that gets a lot of their produce from MEXICO. The prices are way too high, especially their "sprouts brand" and it really isn't quality, nor does it taste good. I live very close and use it often to pick up items, it's no different than your average grocery store. The selection isn't great either. I'm not sure why people give it such great reviews.