If you got the money to burn, you'll be pleased.
It's expensive and you shouldn't expect anything located in Dilworth that's labeled "cold pressed fresh juice" to be anything less than expensive. It's very easy to go in and drop $40 on 3 or 4 juices/items (depending on what you get).
Everyone raves about their acai bowls, which I haven't quite understood the draw there yet (generally speaking). The smoothies are pretty tasty and a few utilize some interesting ingredients.
The industrial-modern decor and atmosphere are cool and fit well with the overarching business model. The service has always been on point as it should be (it's just juice and smoothies).
It's juice, but it's good. Do you need it? No. Do you sometimes want it? Sure. Is it better than store bought stuff from Harris Teeter and Trader Joe's? Yes. There's nothing wrong with the juice itself, it's great, but the pricing just doesn't quite add up for me.
Truly a 3.75/5 with pricing being the biggest downfall, but it is good stuff and the service is always good.