I didn't find my dress at Luv, but the salon is gorgeous and the customer service was very good. Luv was the second place I tried on dresses and I thought I knew exactly what I was looking for-- WRONG! I worked with Maria, who was very sweet and helpful. She let me try on whatever I wanted and got her manager involved when she noticed that I wasn't quite finding what I was looking for. The manager helped me figure out what style of dress would best flatter my body type, and pointed me in the right direction for the rest of my dress search. My mom was in tears and LOVED the new style I tried on. There was an amazing special going on at the time-- $1,000 for a dress AND veil. Incredible! I think the gowns were a better quality than say, David's Bridal, at a similar price point. That being said, even though the dresses really were pretty... I was happier with the quality elsewhere. I would recommend making an appointment here and be prepared to share the experience with other brides as well.