Right when you walk in, you know this bridal store is very different than other bridal stores. They have a roped off section where they open for you to walk in.. I guess for you to feel the grand and red carpet feel when entering the circular dressing room area. It's surrounded by different mirrors and a few changing rooms. They assign a sales person to us when my best friend arrived to look for dresses.
GRAND is the word I'd use to describe the look and ambience of the store, from the chandeliers to the Louboutin one of them wore (which she eventually changed into Burberry flats). But, how it felt was anything but GRAND. We weren't allowed to look at head pieces because they were locked up and the key was hidden because it's a sale day, and the veils were all over the place so no one could get my best friend a short one to try.
During the actual dress trying there was a lot of aggression with selling the dresses but when my best friend asked to try on a specific dress she saw, it wasn't brought to her. The woman kept trying to get her to RING THE BELL!
When she finally found a dress she really liked, it took them forever to find the price. When my best friend said she needed to take some time to think over coffee, the woman's face totally changed, as she wasn't going to "ring the bell" and she started being rude to her. When we eventually get out the front door, she chances after us to offer us another discount while we are all standing in the cold... very odd and unprofessional. It's grand in presentation but cheap in genuinity.
My best friend ended up getting her dress from Mona Richie (an amazingly warm and lovely women who owns and operates her own store who gave us the real experience any engaged woman should have while picking THE dress).