Nice burger 'n' dog shop. OK beer selection. Ordered the Mexicali Burger "special" but there was nothing special about the burger. It was good, just not memorable. Also ordered the Fire Dogs. Good that you get 2 dogs, but still a bit pricey. It's cheaper to order the regular 2 dog plate and build your own. Good fries selection; cajun and sweet potato fries especially.
Fun atmosphere. Quasi kid-friendly with a dedicated menu and free ice cream for the youngin's.
My guess is Eat Here Now is tapping into the pre/post movie crowd and lunch time business crowd. Not sure I would go out of my way when there are many other burger places close by.
If Eat Here Now wants to find a niche market, they should focus on hot dogs. Not too many places in CLT that offer a variety of dog selections, or create your own. Think about it.