This place can be overwhelming.
I never noticed it before but a recent visit for a service matter has shown me they really are in half of every American home (Apple products are in 50% of US homes - not my quote just a fact).
The Classes were filled with the Seniors. Apparently, they all are upgradiing for show or to lure and keep the grandkids happy. My colleague gave me the note that it's for the first portion as his in-laws are notorious (lol).
I had an appointment. Told to wait after checking in. Waited 2-3 minutes and a rep helped. There's a lot to juggle (and I used to sell cellphones while in grad school) but it reminds me of Europe's largest cell carrier and how their store stays swamped.
Logisitically - it's a lot to take it and was daunting trying to figure out who's the rep to check in with.
* Good thing: there are visual boards stating that you can check in via your phone.
There's a kid section with Ipads to play with at their level (indoctrination starts early, folks).
The rep was honest in not being able to take me further than she knew, but she tried.
Large tables with stools are the places you go.
Man behind rope in front of the Ipads - which is smarter than just placing a theft deterrent in the item as a live human can answer questions promoting service.
Above all - I'm not afraid of crowds, people, noise and the likes but man...heed my word if I'm saying it's a lot for the senses. I walked away wishing for an Android.
But hey~ at least there's someone in person to address issues. Simply replace the phone rather than try and fix it (although I would have preferred the fix. I get attached to my things).